Italy
activeNeobank
- HQ
- Milan
- Fee
- Plan-priced — confirm live
HYPE
Banca Sella brand. Italian IBAN. FITD follows Sella. illimity sold its 50% in 2025.
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7.1Solid
AlternativesFive questions
At a glance
Is it a bank?
No. HYPE is not a bank. Your money sits with Banca Sella S.p.A..
If it fails?
FITD up to €100,000 — HYPE is a Banca Sella brand, so do not double-count the cap with other Sella deposits
Salary?
Not listed. An IBAN or sort code is not automatically a salary account.
Open from abroad?
Residency and KYC are gated. An App Store listing is not proof you can onboard.
Monthly fee
Free SKU plus paid plans — confirm live
Account number
IBAN is part of the pitch — issuing country not stored.
NeoBankDB Verdict
Licence first · score second
7.1
/10 · Solid
HYPE is a Banca Sella brand. Banca Sella bought illimity’s 50% in November 2025 and set a merger-by-incorporation for March 2026. The IBAN and FITD follow Sella, not a startup charter. If you already hold Sella, this is not a second €100k pot. isybank is Intesa. Different groups. Different caps.
What it is
Launched 2015 as a prepaid-to-account story, later a 50/50 Sella–illimity JV. 2025 ended the JV. Directories still sell ‘Italian neobank’. This desk sells Banca Sella in a blue coat. The Play package for business is it.hype.business — same group.
Best for: Italy residents who want a Sella IBAN in a blue app and do not already sit at Sella for the cap.
Last checked 2026-08-30. Not advice.
What it does well
- +Named Italian bank behind the brand
- +FITD
- +Scale
- +Not a Lithuanian EMI
What to watch
- −Shared FITD cap with Sella
- −Merger into Sella is the 2026 story
- −Italy-resident
- −Paid plans for the useful bits
Who holds the money
The account
- Partner bank
- Banca Sella S.p.A.
How money actually moves
- Who holds the cash
- Issued / held via Banca Sella S.p.A.
- How money moves
- IBAN / SEPA
- Built for
- Personal
- Settlement
- Local rails instant where live; SWIFT slower
- Freeze risk
- Fintech reviews can pause inbound while they check a transfer
- Card
- HYPE lists a physical card and a virtual card on mastercard, plus Apple Pay and Google Pay. Confirm the live product in the app — a card is not a current account.
Licence first
Safety
FITD up to €100,000 — HYPE is a Banca Sella brand, so do not double-count the cap with other Sella deposits
Who holds the money: Banca Sella S.p.A.
- Banca d’Italia / ECB (via Banca Sella)Commercial brand of Banca Sella — FITD group · Italy
Fees
- Monthly
- Free SKU plus paid plans — confirm live
- FX markup
- Plan-gated, not Wise
- ATM
- Fair-use then network
Features
- ✓IBAN
- ✓Fee-free core
- –Multi-currency
- ✓Apple Pay
- ✓Google Pay
- ✓Virtual card
- ✓Physical card
- –Metal card
- –Crypto
- –Stocks
- –Business
- –Kids
- –Halal
- Italian IBAN (Sella)
- App current account
- Paid plans
- FITD via Sella
- Sella-group merger path
Score
- Safety25%
- 8.2
- Fees20%
- 7.4
- Features15%
- 7.2
- App15%
- 8.0
- Global15%
- 4.0
- Support10%
- 6.6
Change log
Full logStatus
illimity sold its 50% of HYPE
Banca Sella remains the FITD holder. Merger-by-incorporation story into 2026 — confirm the live brand on the IBAN.
Available in
Straight answers
FAQ
01Is HYPE a bank?
HYPE is not a licensed deposit-taker in the classic sense. Money, if any, sits with Banca Sella S.p.A..
02How is money protected?
FITD up to €100,000 — HYPE is a Banca Sella brand, so do not double-count the cap with other Sella deposits
03Where is HYPE available?
We list 1 market on NeoBankDB. Residency and onboarding rules still sit with HYPE.
04Card and wallets?
HYPE lists a physical card and a virtual card on mastercard, plus Apple Pay and Google Pay. Confirm the live product in the app — a card is not a current account.
05Can I open HYPE remotely?
Residency and KYC are gated. An App Store listing is not proof you can onboard from your country.
Ratings and reviews
No published user reviews yet. The NeoBankDB score still comes from licence, fees, and the product — not from an empty star average.
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